With guitar hero the user picks up the interface and mashes buttons in sequence, giving them the illusion that they're playing guitar. Its less time consuming than learning to play a real guitar, and loads of people from all age ranges have picked it up, most of them with no interest in making music, they play it for its virtual experience.
It would be nice if that sort of interaction could be used to create a lasting interest in playing an instrument.
The solution would be to use real instruments. Let the target users feel the weight of a guitar for example or how it feels to play a brass instrument.
The problem that I’m faced with is that people who have no musical training, generally sound horrible! Speaking form experience its not until you've mastered a few simple chords and can string a simple song together that things start to actually become fun. So I need a different type of reward system, something that will make the horrible sounds coming from the uninitiated not matter.
Case study Digit motoglyph:
Digit london Created an installation whereby the public could come along and draw onto a digital surface. This image was then given a code and when the code was entered into the Motorola motoglyph website you're given your own unique ringtone based on your image.
An example of the motoglyph in action can been seen on the Digit London Show reel, located on their (annoyingly) flash site.
Here someone who can't draw to save their life can still make some marks and get a ringtone as a reward. So what if I reverse it? What about having the sound create moving images. The user really does use the instrument to change their environment.
The bonus is that later on the user then has the opportunity to go to the soundstation website (a goal of the brief) and enter a code (given to them after they've visited the installation) and retrieve their image they made. As a social incentive this can then be shown in a facebook plugin.
Sorted.
tj -x-
No comments:
Post a Comment